Maria is a Greek Canadian with a big heart and massive love for delicious comfort food and all things plant-based. Her history battling an eating disorder fuelled her passion for nourishing, body-loving food. FoodByMaria was created as a platform to share her love for easy, delicious, plant-based eating. We’re talking about the kind of recipes that even the meat-eaters will enjoy. There was one small problem, though: FBM was stuck. There was more to all this magic. 

I was brought on as a consultant to further develop FoodByMaria and its narrative through a strategic rebrand. From there, we began the process of diversifying and created MediaByMaria, and DMs to the Bank, a course for influencers trying to grow their business. Since then, the FBM team has 4x the revenue.